01
Luxury Stock Trading
We purchase excess inventory directly from luxury and premium brands, reselling it to a curated network of outlets and retailers, while managing wholesale distribution for select brand partners.
Who we are
Florence roots. A global point of view.
Founded in Florence in 2020, Plug39 is a reliable reference in the global luxury industry.
We connect luxury and premium brands with carefully selected outlets, retailers and commercial partners, combining trading expertise with retail development and market-entry support.
Florence · Headquarters
2020
Founded in Florence
360°
Integrated expertise
03
Strategic regions
Partnerships & portfolio
Selected relationships across the international luxury landscape.
What we do
One partner, every stage of the journey.
A 360-degree platform spanning off-price trading, wholesale distribution, retail development, market entry and strategic advisory.
02
Retail Development
We design and develop malls, outlets, and innovative retail spaces, delivering end-to-end solutions from concept to completion.
03
Market Entry & Expansion
Drawing on deep expertise in the Middle East and Asia, we guide brands through market entry, helping them overcome barriers and capture growth opportunities.
04
Consulting & Advisory
We offer bespoke consulting on market trends, consumer behavior, and strategic positioning, helping clients strengthen their presence in every market.
Where we operate
Three strategic markets, one trading expertise.
With a strategic focus on the Middle East, USA and Asia, we have developed expertise in trading fashion stock across luxury and premium brands, establishing solid relationships with our local commercial partners.
Market 01
Middle East
Developing premier retail and trading opportunities across the region — from Mica Mall on Kish Island to Galleria Ladore in Erbil — bringing esteemed luxury brands into unique markets.
Market 02
Asia
A network of partners in China specializing in opening monobrand stores and outlets, reselling off-price stock and managing wholesale distribution.
Market 03
USA
Local partners reselling off-price goods — both already landed in the USA and shipped from Europe — backed by our strong logistics capabilities.
Selected projects
Projects that open new markets.
Distinctive concepts that connect brands, places and new luxury audiences.
01Worldwide · Cruise retail
Costa Crociere
In partnership with its sister company Saint Global, Plug39 has developed a new luxury retail space concept on cruise ships, enhancing passenger experiences and providing unique market access for premium brands.
02Kish Island · Iran
Mica Mall
A premier shopping and entertainment destination highlighting Plug39's expertise in enhancing retail landscapes.
03Erbil · Iraq
Galleria Ladore
Plug39 has enabled esteemed brands like Dolce & Gabbana and Versace to establish their presence in unique market opportunities.
Leadership
The leadership behind Plug39.
Headquartered in Florence, Italy, in a prestigious office with lounges and conference rooms, Plug39 is led by a board with deep roots in the luxury and retail industry.
Board / 01
President & Co-Owner
Francesco Rossacco
Francesco sets the strategic direction and cultivates global partnerships at Plug39. With over two decades in the luxury market, he has formed lasting relationships and established himself as a significant influence in the industry, driving the company's growth and positioning it as a leader in luxury business development.
Board / 02
Chief Executive Officer
David Belmonte
David oversees operations across international markets, ensuring Plug39 maintains excellence in all aspects of its business. His experience and know-how have been pivotal in steering the company's projects in the Middle East and China.
Board / 03
Chief Commercial Officer & Co-Owner
Saverio Cante
Saverio guides the vision of Plug39 and nurtures essential relationships. Coming from a family with generations of experience in the wholesale clothing business, he has built on that legacy by branching into both online and offline retail, blending traditional and contemporary approaches to commerce.
Contact us
Join us in shaping the future of luxury trading and retail.
To explore how Plug39 can enhance your brand’s global presence and market success, get in touch.
Main office
Via de’ Tornabuoni 150123 Florence, Italy
Office phone
+39 376 2035666VAT number
07016840485